How many social networks is your business active on? How often do you post to a blog? How do the topics you cover on both relate to your newsletters and email campaigns? Wait. What? While that sounds like a lot, those are the basics of marketing in 2016. (I even left out a host … Read more
Content is essential to your business becoming (or remaining) an industry leader. It’s fast becoming a differentiator as more and more customers do their research online and make purchasing decisions long before they speak with one of your sales people. If you hate to write, but don’t want to pay someone else to do it … Read more
My friends call me a fashionista but I say PASSIONista. People, that’s my passion. When I was growing up, the golden rule didn’t always apply in our household. My parents continually said treat people the best you can because you can, not because they deserve it or because you want something from them. These words … Read more
Unless you’ve been unplugged from electronics and the news recently, you’ve undoubtedly seen the unfolding of the corporate PR nightmare involving Subway’s success story, and former poster boy, Jared Fogle. Even if your businesses doesn’t have the ad budget of Subway, you can still run into issues on social media that require some delicate … Read more
Several years ago when I was with Walmart I attended one of our conventions. A motivational speaker at the convention shared the story of “Johnny the Bagger.” The presenter was hired by a large supermarket chain to lead a customer service program, and she shared that experience with us. In her presentation to the … Read more
EASCAR Night Gentlemen start your engines!! Attention all NASCAR fans 21 and over!!! Join the fun of EASCAR night . . . that’s Emporia Area Stock Car Auto Racing. It’s a community watch party of the Saturday night Charlotte NASCAR race, October 10, 2015 from 5:00 to 11:00 p.m. at the newly remodeled Anderson Building … Read more
Mary Ann Lawrence is the President and CEO of The Center for Workforce Learning. Mary Ann has extensive experience in workforce development with over 35 years at the local, state, and national levels of the system in leadership positions. Mary Ann was appointed by the Secretary of Commerce and served on the 2001 and 2002 … Read more
Career Management: Relationship Building Building relationships, networking, getting to know more people to grow your business. Call it what you want; it is one of the main reasons many join the Chamber. Brian Tracy, internationally known author specializing in training and development of individuals and organizations, states: “according to the laws of probabilities, the greater … Read more
Kyle Thompson is SOS Strong Kyle Thompson explains why the SOS Strong Campaign is important to him: When I was asked to join the SOS 10 Men Strong campaign I knew right away that the cause was important and something I wanted to be a part of. I was raised by great parents and … Read more
Are You a Leader? Yes, I mean YOU! By Vanda Stephens, Office Manager What a question to start this conversation off with, but hang here with me for a while. Our old friend Webster tells us Leadership is a noun, a position as a leader of a group, organization, etc. Sorry Webster, but that is … Read more